قصة نجاح

From 4 varieties and building the store on a mobile phone to a factory, 100 products, and sales exceeding 27 million riyals

قصة نجاح

From 4 varieties and building the store on a mobile phone to a factory, 100 products, and sales exceeding 27 million riyals

At first, before resigning, I tried e-commerce through Salla, and if I remember correctly, a ninety-nine riyal subscription was my very first one. I built the first store myself; I didn't hire a designer, and I didn't even know how, so I did it all on my phone. We started with just four items, and today we have a hundred products, a factory, and more than two thousand to three thousand points of sale. Honestly, we started with three hundred thousand, and today, thank God, we closed 2024 by exceeding twenty-seven million.

“

Founder of Celia Cosmetics

Sultan Al-Mutairi

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“

Founder of Celia Cosmetics

Sultan Al-Mutairi

—

600%
نمو المبيعات
من موسم لآخر
600%
نمو المبيعات
من موسم لآخر
600%
نمو المبيعات
من موسم لآخر

+27 million Riyals

Total Sales

Achieved in 2024

+2000

Point of sale and distribution for products

In different regions

100 products

Assorted manufactured

In the company's own factory

The challenge

The initial challenge was the lack of technical or design expertise to create the store,

In addition to limited resources and space, as the project started from home without a dedicated office or warehouse, and with a very limited number of products (only 4 items).

The challenge

The initial challenge was the lack of technical or design expertise to create the store,

In addition to limited resources and space, as the project started from home without a dedicated office or warehouse, and with a very limited number of products (only 4 items).

The solution

The solution was to choose the Salla platform, which provided a simple and easy-to-use user interface

It enabled the founder to create and manage the entire store via mobile without the need for designers. As sales grew, the focus shifted to full-time dedication to the business and studying the market to develop products, which led to expansion, opening a private factory, and increasing distribution points.

The solution

The solution was to choose the Salla platform, which provided a simple and easy-to-use user interface

Salla tools that made a difference

Ease of store creation and management

Thanks to Salla's simple interface, the founder was able to launch and fully design the store using a mobile phone, which saved design and programming costs initially.

Flexible Subscription Packages

Marketing and Growth Tools

Salla tools that made a difference

Ease of store creation and management

Thanks to Salla's simple interface, the founder was able to launch and fully design the store using a mobile phone, which saved design and programming costs initially.