The success story of Toham Safety in e-commerce with Salla

قصة نجاح

From zero to millions in revenue and a fully integrated team

قصة نجاح

From zero to millions in revenue and a fully integrated team

"If you want to profit as a merchant, you must control your expenses, but without affecting quality. Go down to the market and connect with your customers—don't just wait for them to come to you."

“

Toham Safety

—

"If you want to profit as a merchant, you must control your expenses, but without affecting quality. Go down to the market and connect with your customers—don't just wait for them to come to you."

“

Toham Safety

—

600%
نمو المبيعات
من موسم لآخر
600%
نمو المبيعات
من موسم لآخر
600%
نمو المبيعات
من موسم لآخر

27 employees

Current team size

Millions in revenue

And supplies for companies and projects

Major contracts

with companies and projects

The Beginning and the Challenge

The plan was initially to launch with 50,000 riyals, allocating 30,000 of it for advertising.

The store was designed on the Salla platform, and an agreement was reached with the advertisers. However, the unexpected happened, as the entire amount was withdrawn from the account and services were suspended.

The biggest challenge was starting literally from scratch, with a budget of only 5,000 riyals, a warehouse in the bedroom, and relying on marketing through comments, TikTok, and trends.

The first ad cost 700 riyals with Noura, and only one order came in for 76 riyals — a loss at the beginning. But continuing was the only option.

The Beginning and the Challenge

The plan was initially to launch with 50,000 riyals, allocating 30,000 of it for advertising.

The biggest challenge was starting literally from scratch, with a budget of only 5,000 riyals, a warehouse in the bedroom, and relying on marketing through comments, TikTok, and trends.

The first ad cost 700 riyals with Noura, and only one order came in for 76 riyals — a loss at the beginning. But continuing was the only option.

The solution is with the Salla platform

Despite the challenges, the store continued to operate.

Orders started coming in gradually after some struggle, and with continuous posting and marketing with micro-influencers, orders increased significantly.

Thanks to the Salla platform, the store was able to manage these increasing orders and link shipping with companies to facilitate operations, until the store reached today to become an integrated safety and security company with millions in revenue. The store has indeed benefited from Salla's support, as the team responds to any question or request for assistance directly and indirectly.

The solution is with the Salla platform

Despite the challenges, the store continued to operate.

Orders started coming in gradually after some struggle, and with continuous posting and marketing with micro-influencers, orders increased significantly.

Salla tools that made the difference

Store recommendation

Never stop your pursuit. Develop your business, your product, your client, and let people see you as a professional company.

Invest in the market, and look for an investor if you reach a stage where your numbers are "good". And remember: a single invoice from a company = an entire year's income.

Store recommendation

Never stop your pursuit. Develop your business, your product, your client, and let people see you as a professional company.

Invest in the market, and look for an investor if you reach a stage where your numbers are "good". And remember: a single invoice from a company = an entire year's income.