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Alkaffary Holding Group is expanding the reach of its carpet and flooring solutions through Salla, helping the brand serve a wider customer base across regions of Saudi Arabia beyond its current branch network.
Makkah – Alkaffary Holding Group, one of Saudi Arabia’s most established names in carpets and flooring, has expanded its digital presence through Salla as part of a wider effort to reach customers in regions not yet served by its physical branches.
Alkaffary Carpet’s story dates back to 1371 AH (1951), when Naser bin Abdulrahman Alkaffary established a carpet shop in Riyadh’s Al-Batha district. That first store laid the foundation for a business that would grow over the decades into a major Saudi name in carpets and flooring.
As the business passed to the next generation under Saleh Abdulrahman Alkaffary, the group entered a new phase of development and expansion, growing its presence across the Kingdom to more than 78 branches, alongside digital stores that make Alkaffary Carpet products accessible to a wider customer base.
Its expansion through Salla is the next step in that journey, giving the group a stronger digital channel to serve customers in areas beyond its existing branch network and supporting its ambition to reach more customers across Saudi Arabia.
Qafari Saleh Alkaffary, CEO of Alkaffary Holding Group, said:
“Since the establishment of Alkaffary Holding Group, quality and excellence have remained at the heart of our strategy. With the support of Saudi talent, we continue to develop our products and services to offer distinctive carpets and flooring solutions that meet our customers’ expectations.
We are deeply grateful to everyone who has contributed to our journey, from our dedicated teams to our valued customers, who remain the foundation of our success. We continue to draw inspiration from the approach of our father, Sheikh Saleh Alkaffary, and his commitment to offering the very best in quality to the people of our country.”
Nawaf Hariri, Founder and CEO of Salla, said:
“We are proud to work with Alkaffary Holding Group, an established Saudi brand with a legacy built over decades of serving the local market.
Its expansion through Salla reflects the growing role of ecommerce in helping national brands extend their reach and serve customers across every region of the Kingdom.”
Alkaffary Holding Group includes several specialized businesses covering custom-made carpets, projects, parquet, carpets, and furniture, including Alkaffary Carpet and High Point Furniture.
The group provides a wide range of solutions, including custom carpets, mosque carpets, hotel carpets, bedroom carpets, parquet, and other flooring products. It has also expanded its services online through dedicated ecommerce experiences for both ready-made and custom products.
The move reflects the growing role of ecommerce in helping established Saudi brands extend their presence and reach new customers, as Salla continues to enable tens of thousands of stores and brands to grow across the Kingdom and beyond.
About Alkaffary Holding Group
Alkaffary Holding Group is a Saudi joint-stock company founded in Riyadh in 1371 AH (1951) and is one of the Kingdom’s most established names in carpets and flooring.
The group operates more than 78 branches across Saudi Arabia alongside integrated digital stores, and includes specialized businesses across custom-made carpets, projects, parquet, carpets, and furniture.
It provides integrated carpet and flooring solutions for both individual customers and businesses.
About Salla
Salla is a leading Saudi ecommerce platform, the first ecommerce platform founded in Saudi Arabia and the largest in the Middle East, with more than 65,000 active subscribed stores and over SAR 45 billion in sales generated through Salla stores.
Salla enables merchants to create and manage their online stores through an integrated ecosystem of payments, shipping, inventory management, and marketing solutions.
