3 min read
Makkah – When furnishing a new home, or preparing a room for newlyweds or a newborn, people treat a mattress as an investment that lasts for years, not just a fleeting purchase; it is the item families spend on thoughtfully because its impact is felt every morning. From this behavior, the mattress and sleep accessories market in the Kingdom is shaped, with a demand for hotel-quality sleep at its core.
In this context, “Legend Sleep”, the Saudi brand specializing in mattress and sleep accessories manufacturing, announced the adoption of the “Salla” platform for its e-commerce operations via its online store, in a step aligned with its expansion and bringing its products closer to its customers.
Legend Sleep was launched with a vision aimed at delivering a luxurious hotel sleep experience inside every home. By focusing on product quality, innovation, and meeting customer needs, the brand has reinforced its e-commerce presence, alongside expanding to reach 17 branches across 10 cities in the Kingdom today, while its products have been chosen by more than 150,000 customers.
Adopting “Salla” allows the brand to enhance its customers' shopping experience, streamline sales operations and store management, and reach a wider segment of customers, in line with its expansion and growth plans.
Mohammad Manaf Abdul Sattar, General Manager of Legend Sleep, said:
“We chose Salla because it is a Saudi platform that knows the Saudi market well and understands the needs of merchants and customers alike. This is reflected in the platform's ease of use and the solutions it provides across various e-commerce details. At Legend Sleep, we believe that comfort begins with the customer experience, and our partnership with Salla is a new step toward bringing the hotel sleep experience closer to every home in the Kingdom.”
For his part, Nawaf Hariri, Founder and CEO of Salla, stated:
“At Salla, we are proud that a Saudi brand like Legend Sleep has chosen our platform to bring its experience from its 17 showrooms directly into every home across the Kingdom. A brand trusted by more than 150,000 customers deserves a digital experience worthy of that trust, and we are delighted to be part of its journey in bringing hotel-like sleep to Saudi bedrooms.”
This move reflects the growing role of e-commerce in empowering Saudi brands to expand their presence and reach new customers, as Salla continues to empower tens of thousands of stores and brands to grow within the Kingdom and beyond.
About Legend Sleep
A Saudi brand specializing in mattress and sleep accessories manufacturing, owned by Masa’el Al Raha Industrial Company. Its products include mattresses, pillows, mattress toppers, beddings, and hotel towels. It delivers a luxurious hotel sleep experience at home through 17 branches across 10 cities in the Kingdom, as well as its online store powered by Salla.
About Salla
Salla is a leading Saudi platform for e-commerce solutions, recognized as the first e-commerce platform in Saudi Arabia and the largest in the Middle East, with more than 65,000 active subscribed stores and total sales exceeding SAR 45 billion generated through Salla stores. Salla enables merchants to set up their online stores and integrate them with a comprehensive ecosystem of payment, shipping, inventory management, and marketing solutions.
Media Contact
